Volume 2 — Earn a Living, Protect Yourself, Last
515 typeset pages. Chapters 73 to 134, then the twenty-two appendices.
What you will find in it
Eight sources of income, and the ones that require no audience. Platform advertising, partnerships, affiliate marketing, subscriptions, courses, digital products, merchandise, professional services.
Working with brands, from start to finish: presentation kit, a rate card you can defend, checking out a company, negotiating usage rights and exclusivity, invoicing, collecting payment, campaign report.
Law, tax and ethics — checked at the source. The mandatory advertising disclosures, country by country: what is allowed in France, the United States, the United Kingdom, Canada and India — and what is not. Copyright, image rights, personal data, content involving children, regulated sectors, legal structures, contracts and insurance.
Security and reputation: accounts and authentication, phishing, identity theft, fake content, data exposure, crisis management, account recovery, succession of digital assets.
Artificial intelligence: where it really helps, what it gets wrong, what must be disclosed — and the automation threshold not to cross.
Organisation and business: calendar, archives, cash flow, delegation, choice of legal structure, burnout, the ten stages of the path and the decisions that commit you. Then the action plans — 7 days, 30 days, 90 days, 6 and 12 months — and eight case studies.
The twenty-two appendices, ready to fill in the same day
Dictionary of the profession · positioning questionnaire · niche sheet · audience profile · editorial calendar · idea bank · short script template · long video template · pre-publication checklist · analysis table · monthly budget · pricing calculator · media kit · business proposal · quote · invoice · campaign sheet · contract review · crisis plan · cybersecurity check · annual roadmap · international directory of official resources.
Formats delivered
PDF (515 pages plus the cover, bookmarks, clickable table of contents) and EPUB 3. Bibliography of the 60 sources and index of the work included.
The first volume
Build, Publish, Get Found contains chapters 1 to 72: the profession, positioning, audience, accounts, content, equipment, platforms, community, visibility, measurement.
English edition of the original French version. The legal sources cited are those of the original (including France, the United States, the United Kingdom, Canada and India).



















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